Creative Product Development

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Learn how to develop products your customers want to buy! By the end of the course, you'll have a product design roadmap you can use to develop, test, produce, and sell your products.

Creative Product Development

-

Learn how to develop products your customers want to buy! By the end of the course, you'll have a product design roadmap you can use to develop, test, produce, and sell your products.
what you'll learn
syllabus
your instructor
 

Creative Product Development

Not currently enrolling

Fully Online, 8 Weeks Access

Instructor: Chaitenya Razdan

  • Develop products customers want to buy
  • Turn your idea into a real product
  • Build a team around your awesome product

Turn your idea into a reality

You have a great idea. Now how do you turn that into a real, tangible product that your customers can buy? This course will take you through the entire product development process, so you can turn your vision into reality. 

In order to build a successful business an entrepreneur must create value for their customers. A great idea with little to no interest from customers will not translate into a viable business. 

You will learn how to utilize market research, surveys, and feedback to improve your raw idea and turn it into something a lot of people will WANT to buy. This market-focused approach will help you stay plugged into what consumers really need so you can authentically serve your audience.

You’ll learn all about  scaling manufacturing and suppliers and how to ensure the quality of your product both right now, and as you grow. 

When you come out of this course, you’ll have a plan for growing a business around your product idea that uses bootstrapping to get you started very quickly!

At a Glance

On-Demand

Not currently enrolling

  • 8 hours of on-demand video lectures available online on any device
  • Learn from a practicing entrepreneur
  • Learn practical, apply-immediately business and product development tips
  • Supplementary resources and workbook
  • 8 weeks access to course materials

What you'll learn

  • Learn how to conduct market research and analyze market trends to ensure there’s a need for your product and identify your niche
  • Understand the product design process from idea to prototype to finished product
  • Learn how to separate yourself from your product idea and use feedback to understand how you product might be received before you even launch
  • Gauge your competition and learn how to set your product apart
  • Develop an approach to ensure the quality of your product at launch AND when you scale
  • Harness lean startup methods to get to market quickly and pivot if your idea isn’t catching on
  • Learn how to build a team of people around your product that are excited, qualified, and who fill a gap in your business

What you'll learn

  • Learn how to conduct market research and analyze market trends to ensure there’s a need for your product and identify your niche
  • Understand the product design process from idea to prototype to finished product
  • Learn how to separate yourself from your product idea and use feedback to understand how you product might be received before you even launch
  • Gauge your competition and learn how to set your product apart
  • Develop an approach to ensure the quality of your product at launch AND when you scale
  • Harness lean startup methods to get to market quickly and pivot if your idea isn’t catching on
  • Learn how to build a team of people around your product that are excited, qualified, and who fill a gap in your business

Jeneil B.

This course is a unique opportunity to learn about developing a product to bring to market. The instructor is doing a great job teaching about his experience with his company, and the modules, materials and live classes are instructive for how to do so. I am really enjoying and benefitting from the opportunity to take this course.

Why On-Demand?

On-Demand courses are fully online and self-paced with 8 weeks access to course materials.

Fit into ANY schedule

Creatives and entrepreneurs are BUSY peopleand we get that! Traditional business training can be hard to fit in between meetings and launches, but with a Parsons Entrepreneur Academy On-Demand course, YOU set the schedule! Access course material on-the-go, on any device, and learn on your own time.

8 weeks access

Sometimes things just come up. Whether it's an unexpected opportunity (go you!) or a mad dash to get a big client project finished, one thing you DON'T need to worry about is your Parsons Entrepreneur Academy course. Because you get 8 weeks access and can go at your own pace, it’s easy to finish your lessons even when life gets busy.

The business knowledge you need WHEN you need it

Starting and running a business is an ever-shifting and evolving task. Self-directed courses give you the freedom to jump around the modules to lessons you need in your business NOW. And with 8 weeks access to course material, you can revisit lessons if you need a refresher or encounter new scenarios in your business.

Your full syllabus

Meet your instructor

Your instructor  Chaitenya Razdan

Chat Razdan is the Founder and CEO of Care+Wear, a leading provider of innovative healthwear focused on re-imaging how the world looks at and feels about healthcare. Having recognized the growing need to bring innovation and design to the healthcare industry, Razdan works in partnership with leading hospitals, patients and clinicians to create Care+Wear's clothing and accessories. 

Previously, Razdan was an investment banker at Goldman Sachs as well as a strategy consultant at A.T. Kearney. He was named one of Goldman Sachs’ 100 Most Intriguing Entrepreneurs of 2015 and a 2018 Rising Star in Healthcare by Becker’s Healthcare Review. Razdan is a proud University of Virginia graduate with an MBA from the University of Chicago Booth School of Business. Chat has spoken at various events and conferences such as the Aspen Ideas Festival, Association for Vascular Access and Oncology Nursing Society. He and Care+Wear have been featured in The New York Times, Forbes, Fast Company, Huffington Post, ABC and NPR among other media outlets. 

entrepreneur  |  founder and CEO of Care+Wear 

Got questions?

The World is Waiting for Your Creative Idea

If you have an idea for a product, you can make it happen! Let us help guide you to make your dream a reality.